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Can emerging markets tilt global product design? Impacts of chinese colorism on hollywood castings [2018]
- Category:
- Artículos
- Authors:
- M. Hermosilla , Luisa Fernanda Gutiérrez Navratil , Juan Prieto Rodríguez
- Date:
- 01 of January of 2018
- It Is a Part of:
- Marketing Science